← All Work
Fitness
FitByMit
Personal-trainer brand reframed as a digital fitness studio. App, content engine, growth system.
- Role
- Full-scale brand system
- Industry
- Fitness
- Year
- 2024
- Result
- 1.8k / mo Programs sold
Brief
The starting point
Stripped the cliché out of fitness branding. Replaced shouting with a calm, premium operating system that scales beyond one trainer.
We worked from a single principle: every output must compound. Identity feeds content, content feeds ads, ads feed identity. Nothing built in isolation.
Engagement isn't a vanity metric here. Every artifact has a job in the funnel, even when it's a single still life on a feed grid.
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Let's build something you're proud of.
Selected client list. Limited availability. If your brand deserves more than a template, send a note.